top of page

I Wish I knew (IWIK)

IWIK is a project media focused on communication that seeks to provide audience best and practical solutions to various problematic themes.

IWIK Project aims to be the perfect solution; a single channel offering practical, simple solutions on problematic subjects for the public without having to carry out several searches on the subject. It is to be able to correct erroneous mentalities, bad information or provide additional information that the subject does not have and thus contribute to his personal development.


The project methodology unfolds in three steps. Phase 1 consists in introducing the theme going to be discussed throughout the week. The goal is to make the selected theme known by the public. Phase 2 consists in sharing 5 things our public wished to know (Things can be a fact, a figure, some advice, etc...). It gives the audience a reason and a motivation to get involved in the concept by providing information that the audience did not know and educate or by engaging the community with a theme that resonates to them. Finally, phase 3 engages the community by sharing their thoughts about the theme discussed.

bottom of page